The Tamil Theatre Owners’ Association is against Kamal Hassan’s decision to premiere Vishwaroopam through the DTH.
In an extraordinary general body meeting held in Madurai today, the members of the Theatre Owners’ Association passed a resolution not to screen Vishwaroopam, or any other movie for that matter, which is screened through the DTH prior to its theatrical release.
The theatre owners aver that such screenings would affect their business and hence are totally against it. The distributors are also against this because it would affect their business as well.
However, director Bharathiraja and producer Keyar are in favour of Kamal Hassan’s decision as they feel it would be a new revenue model for the filmmakers.
Kamal Hassan’s DTH plans sees further opposition
Actor Kamal Hassan is planning to release his upcoming movie Vishwaroopam directly to DTH providers along with a theatrical release. The actor spoken in defence of his move though his SoundCloud channel, and his decision was accepted by the Tamil Producers Council. But now, it appears that a different organization has decided to oppose his decisions.
The Tamil Nadu Theatre Owners Association (TNTOA), headed by Mr. Annamalai, convened in Madurai yesterday and came to a decision that they will not be co-operating with the Vishwaroopam release or any other film in the future which has plans to release to DTH. This puts another question mark over Kamal Hassan‘s plans which have stated a DTH premiere on the 10th of December with a theatrical release following on the 11th. We will have to wait and see how things proceed further now.