Two leaders in Kollywood – Sun Pictures & Sony Music – join hands for Suriya starrer ‘Singam’.
This marks the beginning of the association Sony Music and Sun Pictures
After redefining music marketing in Kollywood with chartbusters like Dasavathaaram, Vaaranam Aayiram, Aayirathil Oruvan, Vinnaithaandi Varuvaayaa and Sakkarakatti, Sony Music has taken another gigantic step to consolidate its leadership.
Sony Music has tied up with Sun Pictures to acquire and promote the music of ‘Singam’ – their forthcoming blockbuster starring superstar Suriya. Sun Pictures is the film division of Sun Network – one of the leading content Acquisition, Production & Distribution house.
‘Singam’ is a landmark film for many reasons. This is Suriya’s 25th film, and he also returns with long-time associate, director Hari. Hari had earlier directed Suriya in Aaru in 2005 and Vel in 2007. Hari’s filmography includes blockbuster ‘Saamy’ with Vikram.
‘Singam’ also stars heart-throb Anushka Shetty, Prakash Raj and Vivek, and has music by the whiz-kid Devi Sri Prasad – who has earlier delivered Telegu chartbusters like Arya 2, Varsham and Jalsa and Tamil chartbuster Kanthswamy.
Mr. Shridhar Subramaniam, MD, Sony Music India said, “We have believed in the global appeal and potential of Tamil Cinema and Music. Over the last two years Sony Music has been making substantial investments in this interesting genre. Sony Music seeks to work with select prestigious and talented partners on a long term basis. Our partners value our business acumen and marketing expertise coupled with our transparency. With ‘Singam’, we have begun our association with one of the most respected and ambitious production house – Sun Pictures. Together we will create many milestones in the years ahead.”
Agrees Mr. Hansraj Saxena, COO, Sun Pictures said Singam is one of the best pictures with superb music being produced by Sun Pictures. We needed a partner who shared our belief and vision. With Sony Music, we have got just that. ‘Singam’ is just the beginning of what I see as an industry re-defining association. We look forward to rock with many blockbusters.
Story of Singam revolves around smuggling activities taking place in Rameshwaram. Suriya plays a cop the film is expected to have the right mix of sentiments and comedy like all Hari films.
‘Singam’ is produced by Gnanavel Raja under the banner Studio Green and BIG Pictures, and has been acquired by Sun Pictures. Studio Green has earlier made ‘Sillunnu Oru Kaadhal’ and ‘Paruthiveeran’.