This ‘Billa 2’, a sequel to Ajith’s 2007 hit ‘Billa’ is awaiting its release in June 2012. Each and everyone are coming up with new ideas for promoting their Audio and films.
In that manner, the Audio right of ‘Billa 2’ is with Sony Music. They have planned a new type of promotion. Sony Music has planned to launch a glimpse of the 4 songs from the movie, commencing from the 25th of April. They will launch this for fans across social / viral platforms, radio and so on.
Finally, the innovative audio popularization will lead to the Audio release on May 1st, on the Birthday of Ajith.
The Head of the Sony Music South, Ashok Parwani said, “The release of the Audio and movie ‘Billa 2’ is awaited by the fans very crazily. We are presenting a new song each day. This makes Thala’s fans to expect something new on each day. We are in plans to satisfy the fans and in the process expect that all the audiences would praise our idea of this visual treat for them”